Content that counts, ideas that inspire.

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    The Power of Self Promotion on Social Media

    Hitting the right note of self-promotion means finding a balance between showing off your agency’s work without being repetitive, obvious, or too ostentatious: think engaging, not gloating. It also requires adapting to the social media channel you’re sharing on, from inspirational professional text posts on LinkedIn to pithy Tweets linking to your client’s new site or redesign. The goal, as always, is to reach your community, build your base, and share your excellent work with them.

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    COVID-19 and Beyond: Trends in the Senior Living Industry

    It may feel like years but just a few months back, blogs and articles were trumpeting exciting times ahead for the senior living industry. Active baby boomers would be redefining the whole concept of aging. Smart technology would offer security for residents and valuable data for their healthcare providers.

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    10 Tips for Maximizing Productivity and Minimizing Stress While Working from Home

    Figuring out your work-from-home routine can feel like a part-time job itself.  There are distractions — from frequent trips to the kitchen to kids bouncing around — and with no physical space to enter or leave, the lines between work and life begin to blend together, making it tempting to keep working long after the day should be over.  Regaining focus and productivity is mostly a matter of setting boundaries, but it also means minimizing stress as you adapt to a new work ...

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    How Senior Living Communities Can Connect with Residents During Quarantine

    If you’d asked someone in February to describe the worst-possible philosophy for a senior living community, they might have said “social distancing.” What could be more damaging than physically separating people who get joy and fulfillment from everyday interactions?The answer, it turns out, is COVID-19, which has upended so many good practices in senior living communities. Communal dinners, group yoga, dance classes, and even the consoling squeeze of a resident’s hand ar...

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    FIVE19 - A Year in Review 2019

    Wow, what a year it has been for FIVE19 and our clients. We had the pleasure of working with new and seasoned clients and some of the industry’s brightest minds. Check out what we have been up to!Client News  Here are just a few highlights of the exciting work we have been doing for our clients.FIVE19 successfully helped Dallas based CC Young open The Vista, their new center for Assisted Living, Short-and Long-Term Care, Adult Day Services, Memory Support and Rehabilitation.

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    The Importance of Tone to your Brand

    “People will forget what you said, but they will never forget how you make them feel.” Maya AngelouHave you ever had a conversation with someone and the way they spoke to you turned you off completely? Maybe it was an arrogance in their tone, an undercurrent of scolding or blaming, or an attitude of nonchalance or disregard. Whatever it was, it negated everything they may have said.

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